Andrea Kenney - KELLER WILLIAMS REALTY / Metropolitan



Posted by Andrea Kenney on 10/15/2018

If you're selling a home, hiring a real estate agent who acts as a comprehensive marketer is essential Ė and perhaps it is easy to understand why.

For home sellers, an ineffective marketer may struggle to promote your residence to the right groups of homebuyers. This may cause you to miss out on opportunities to highlight your house to potential property buyers, resulting in a prolonged home selling cycle.

Ultimately, there are many signs that a real estate agent understands what it takes to market your residence effectively, including:

1. A real estate agent is ready to host home showings and open houses.

Home showings and open houses enable property buyers to get an up-close look at your residence. That way, property buyers can envision what life would be like if they purchase your house.

Typically, a real estate agent will want to host as many home showings and open houses as possible This housing market professional will be available to set up home showings at property buyers' convenience. Meanwhile, he or she also will promote open houses via social media and other channels to stir up plenty of interest from potential property buyers.

2. A real estate agent knows how to showcase your residence online.

A real estate agent may insist on hiring a professional photographer to take pictures of your home's interior or exterior. This ensures you can provide homebuyers with crisp, clear images via myriad online channels to show the true beauty of your house.

Moreover, a real estate agent may use Facebook, Twitter and other social networks to promote your residence. Social media enables this housing market professional to reach thousands of potential property buyers and may help you generate significant interest in your home quickly.

3. A real estate agent allocates the necessary time and resources to track his or her marketing efforts.

What good is a marketing campaign if a marketer is unable to define its success? A real estate agent who is a great marketer understands the importance of metrics and will measure his or her marketing successes and failures.

A real estate agent should be able to keep you informed at each stage of the home selling cycle. He or she can provide updates about whether homebuyers are interested in checking out your home and any feedback from homebuyers as well.

In addition, a real estate agent is unafraid to adjust the way that he or she promotes your home. With the right metrics in place, this housing market professional will be able to find out whether homebuyers are interested in your property and modify his or her marketing efforts accordingly.

When it comes to selling your home, working with a real estate agent who knows the importance of effective marketing can make a world of difference. With a successful marketer at your disposal, you can boost your chances of speeding up the home selling process and getting the best price for your house.





Posted by Andrea Kenney on 10/8/2018

When itís time to buy a new home, youíll hear a lot about the importance of location. How can you choose a place? Whether youíre moving around the corner or across the country, there are a few essential things that you should know in order to select the best place for you to live. Read on for some questions that you should ask yourself when trying to find a good fit for a  location to live. 


What Should Be Close?


Thereís more to a home than what schools are nearby or how close you are to work. While these things are essential, youíll need to understand more about our lifestyle to find an excellent location. Youíll have to look at your life and your familyís life on a day-to-day and weekly basis. What types of activities do you enjoy? How close do you want to be to a grocery store, a gym, or a shopping center? How close do you want to live to the city? The mountains? The beach? Does your family enjoy outdoor recreation like hiking or walking through the park? Making sure that the things that are important to you and your family are accessible will be a big part of choosing a location to move.


How Walkable Is The Neighborhood?


If your kids will be walking t school, or you enjoy daily strolls with the family dog, the walkability of a neighborhood is important. Many places allow you to walk everywhere right out your front door to the grocery store or the hair salon without ever setting foot in a car. You may even want to be able to walk to a bus or subway in order to get to work each day. Walkability is an important aspect to consider when looking at home locations. 


Who Lives Nearby?


You may want to consider who lives nearby when looking at different neighborhoods to move. If you wish to live near family or know some good friends who live close, this could be a good starting point for finding the right location to live. Itís always easier to make the transition to a new area when you know a few people.


How Quiet Is Too Quiet?


Some people love peace and quiet. Other people need a lively environment that allows them to access the hustle and bustle any time they choose. Knowing your want for peace is a big lifestyle choice and a large part of selecting a location to live in. The closer you move to a big city, the easier your access to the more exciting side of life will be. The further away you live from the city, the more likely you are to have more quiet.      




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Posted by Andrea Kenney on 10/1/2018

If you want to buy a house, it pays to enter the real estate market with a checklist in hand. That way, you can streamline the process of going from homebuyer to homeowner.

Now, let's take a look at three things to include in your homebuying checklist.

1. Your Budget

Your budget will dictate whether you're able to afford a condo, luxury home or something in-between. As such, you'll want to assess your finances closely as you determine exactly what type of house that you can afford.

Oftentimes, it helps to get a copy of your credit report. You are eligible to receive one free copy of your credit report annually from each of the three credit reporting bureaus (Equifax, Experian and TransUnion). If you know your credit score, you can determine whether now is a good time to enter the real estate market, or whether you should improve your credit score first.

You may want to consult with several banks and credit unions too. These financial institutions can teach you about various mortgage options and help get pre-approved for a mortgage. Then, once you have a mortgage, you'll know exactly how much you can spend on a house and tailor your home search accordingly.

2. Where You Want to Live

Living in the suburbs is very different from residing in the city. Therefore, you'll want to consider where you want to live so that you can search for a home in specific areas.

For example, if you prefer the peace and quiet of a small town, you may want to consider houses in small towns in the state of your choice. These towns may feature dozens of available homes. Plus, in many instances, small town houses are priced lower than big city residences.

Or, if you enjoy the hustle and bustle of the big city, you can search for residences in any city, at any time. These houses likely will ensure that you'll have quick, easy access to a variety of big city attractions and landmarks.

3. Real Estate Agent

There is no telling whether you're about to enter a seller's or buyer's market, as the housing sector often fluctuates. Fortunately, if you hire a real estate agent, you can increase the likelihood of a quick, successful homebuying experience, regardless of the current housing market's conditions.

A real estate agent is committed to your homebuying success and will do what it takes to help you find the right home, at the right price. He or she will learn about your homebuying goals and offer expert insights into the real estate market. Also, if you ever have homebuying concerns or questions, a real estate agent is available to address them.

For those who want to streamline the homebuying process, it helps to hire a real estate agent. And if you hire a real estate agent today, you can get the assistance that you need to make your homeownership dream come true.

Get started on your homebuying checklist, and you can simplify the process of acquiring your ideal residence.




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Posted by Andrea Kenney on 9/24/2018

Selling a home requires time, dedication and patience. As such, you need to be aware of the biggest dangers associated with selling a residence before you add your home to the real estate market; otherwise, you risk wasting your valuable time and resources. One of the biggest home selling dangers often remains ignored Ė self-sabotage. And if you're not careful, you may sabotage your chances of selling your residence without even realizing it's happening. So what can you do to avoid the danger of self-sabotaging your home sale? Here are three tips that home sellers can use to eliminate this risk altogether: 1. Be Realistic About the Price and Value of Your Home. Employ a professional appraiser to evaluate your home before you list it on the real estate market. By doing so, you'll be able to better understand what your home is worth and price it appropriately. Also, keep in mind that what you ask for your house may not be what homebuyers offer for your residence. For instance, in a seller's market, you might actually receive multiple offers that exceed your initial asking price. Conversely, in a buyer's market, you may wind up getting numerous offers at or below your original asking price. Regardless of whether you're selling your residence in a buyer's or seller's market, however, it is important to remain flexible. Ultimately, you need to feel comfortable with the initial asking price you set your house and the offers you receive for your residence, and only then will you be able to finalize an agreement that works well for both you and a homebuyer. 2. Act Fast on Any Offers You Receive. It is paramount to prepare for offers before they arrive, as this will enable you to act quickly and efficiently. Typically, you'll only have a short amount of time to decide whether to accept a homebuyer's proposal. And if you plan for prospective offers you'll receive, you can act confidently under duress. Consider how you'll respond if you receive an offer that meets or exceeds your initial asking price, along with how you'll respond to an offer that falls below your initial expectations. Because if you plan for the best- and worst-case scenarios, you'll be better equipped to minimize the chance of sabotaging a home sale. 3. Work with an Experienced Real Estate Agent. Collaborate with an experienced real estate agent, and you'll be able to prevent the risk of self-sabotage. A real estate agent will help you determine the best price for your home and get your residence ready for a home showing. Meanwhile, this professional likely will possess years of experience and ensure you understand the ins and outs of the real estate market, allowing you to make the best decisions possible relative to your home sale. Find the right real estate agent to sell your home Ė you'll be thrilled you did! With an expert real estate agent at your disposal, you'll be able to improve your chances of finding many interested homebuyers and getting multiple offers for your residence. Understand the danger of self-sabotage, and you can prevent this problem from arising as you attempt to sell your house.





Posted by Andrea Kenney on 9/17/2018

When you want to buy a home, you know that good credit will be necessary. You may have heard some things about your credit score that just arenít true. Read on to set the record straight on some of the most significant misconceptions about credit. 


Checking Your Credit Only Gives You Knowledge


Checking your credit score or report will not lower your score. The only way checking a score is damaging to a credit score is in the form of credit inquiries. This is when a lender, employer, or other merchant checks your credit in order for you to either gain employment or open a new line of credit. You have the right to review your score without it being impacted. 


You Shouldnít Carry Balances


The best way to keep a high credit score is to use a credit card and pay the balance off in full each month. Itís a false belief that carrying a balance is an excellent way to increase your credit score. You need a low debt level to maintain a good credit score. 


Your Age And Income Have Nothing To Do With Your Score


Itís natural that older people who have a longer credit history have a better shot a good credit score, but your age has nothing to do with your score. It all depends on when you established credit. Some people started their credit histories early because their parents opened accounts for them. Others needed to wait awhile before opening their first credit card account. 


Your income also is not a factor in determining your credit score. It may be true that if you have a higher income, itís easier to stay out of debt, but the amount of money you make has no direct impact on your score. 


You Cannot Access Your Credit Score For Free


You have a legal right to obtain a free copy of your credit report once a year but, your credit score isn't included in this report. There are free services that are outside of your credit report that will give you your credit rating, but you need to search for them. Itís a good idea to check your credit report periodically, but you should also know your score especially if you're getting ready to make a big purchase such as buying a home.


Your Credit Matters More Than You Think


While you know your credit score matters when you head to get a home loan, you may not know just how many entities take your credit into account when you apply for them. Some things you may do where your credit score matters:


Apply for a job

Apply for a credit card

Rent an apartment

Sign up for phone and Internet services

Get other utilities in your home


Your credit history gives a picture to the world to let them know if youíre financially stressed. If you have gone through rough patches, there are always ways to bring your score up. If you had a judgment ruled against you in a lawsuit, for example, that would only appear on your credit report for a certain number of years. Lenders will often allow you to explain bumps in your credit report as well. Understanding credit is half the battle to a good score!      




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